There are a small handful of search engines that are relevant on the world wide web. According to this report on Search Engine Market Share by Net Applications, we see that Google (as measured globally) has 83% market share at the time of this writing. Yahoo! Global is a distant second with Biadu (China) and Bing, Microsoft’s new search engine that replaces MSN, remaining in terms of real competition and choice. Another company that does a better job of organizing the content returned from a search is Kosmix. Kosmix is not trying to be a Google-killer but instead, be the leader in its niche which is about “search aggregation” - aggregating the content from different sources and media types and presenting it in a more organized, user-friendly manner. What this means to business owners is that when service providers offer you an SEO package that includes submitting your site to hundreds or thousands of search engines - be wary, and do not hesitate to question them further. Maintain the same skepticism you have when watching those infomercials about making millions in real estate.